Boatyard has announced that Joe Lingerfelt, formerly of YachtWorld and more recently Expedia, has joined its team as Principal Product Owner.
“We are thrilled that Joe has brought to Boatyard his years of leadership experience at one of the world’s largest technology companies,” said Nathan Heber, Founder and President of Boatyard. “Combining his expertise in product strategy with his deep knowledge of the marine industry, Joe will help us continue to drive innovation for our boat dealers, marinas and marine professionals.”
Lingerfelt has held various positions, including that of Product Manager at YachtWorld. While at YachtWorld, now part of Boats Group, he led the product roadmap for brokerage and inventory management tools and educated international gatherings of brokers and dealers on new features and benefits. .
“My marine and product management background makes this an exciting opportunity,” Lingerfelt said. “We have the opportunity to truly innovate and change the industry, from the way service teams operate to the actual experience of owning a boat.”
At Expedia, a travel industry leader and Fortune 500 company, Lingerfelt led the vision and product direction for industry-leading back-end tools built for the travel industry. He has worked with national and international teams to deliver features and products designed in partnership with high-level stakeholders and Expedia users around the world.
Now at Boatyard as Senior Product Owner, Lingerfelt drives the product vision and analyzes market trends, and he sets the course for Boatyard accordingly. He joined Boatyard in June 2022 and has already overseen the launch of their Last Contact feature and planned updates to their Pro app for technician and field management.